In-depth articles and practical guides on digital topics, from accessibility and web performance to enterprise technology, personalisation, content strategy and emerging web opportunities
The Hidden Advantage: How In-House QA Strengthens Every Filter Project
Discover how our dedicated in-house QA team ensures every digital solution we build is reliable, user-focused and ready to deliver measurable results for your business. Quality assurance is not just about finding bugs before launch it’s about building confidence that your digital investment will perform exactly as expected when it matters most. At Filter we’ve...
AI and Accessibility: How New Tools Can Help Us Do Better
AI is changing the way we approach accessibility, not by replacing people, but by making everyday tasks like adding ALT text or structuring content easier, more consistent and more sustainable. Accessibility is often seen as something complex, technical and hard to maintain. In reality many of the barriers come from everyday tasks: forgetting to add...
The European Accessibility Act: What We’ve Learned So Far
With the European Accessibility Act now in effect, accessibility has shifted from a best practice to a business essential, reshaping how organisations design, build and manage their digital experiences. Accessibility has always been a vital part of digital design but with the European Accessibility Act (EAA) now in effect it has become a non-negotiable. Businesses...
Why is Google Consent Mode Important?
In this article, we’ll take a look at the recent Google Consent Mode update and explain why it’s important for your business. In the ever-evolving landscape of digital marketing, staying ahead means understanding and adapting to the latest industry updates. One such development that has garnered attention is the Google Consent Mode V2 update. As...
How Personalised Content Could Increase Your Revenue
Personalised content is now expected by most online consumers but the good news is, if you run a WordPress website it doesn’t have to be complicated. As a trusted digital solutions agency, we have been fortunate enough to work with businesses of all sizes and sectors. Of course, each business is different but the one...
UnFILTERed Discusses All Things E-Commerce with Katie Keith and James Kemp
We’re happy to announce a brand-new episode of our video podcast UnFILTERed covering the vast topic of e-commerce. In the most recent episode of our podcast series, UnFILTERed, we explored the topic of e-commerce, focusing specifically on one of its premier platforms, WooCommerce. We were excited to sit down with two esteemed e-commerce experts: James...
Introducing The Marketer’s Guide to WooCommerce
Learn more about E-commerce and popular platforms such as WooCommerce, and how it could help you to elevate your business. Throughout 2023, we built a library of freely accessible resource guides on a range of essential digital topics. Our latest edition focuses on E-commerce and how WooCommerce as a versatile platform could help you to...
New Enterprise Series Guide: The Marketer’s Guide to Web Security
Learn how to improve your web security, without sacrificing user experience or performance by downloading our most recent eBook. Throughout 2023, we published a series of free eBooks for businesses on a variety of topics including accessibility, personalisation, website performance and digital sustainability. Our next edition focuses solely on the topic of web security, offering...