As a respected digital technical partner to a wide variety of businesses, we are committed to the digital community. As part of our commitment, we continue to improve and develop our very own WordPress plugin, PersonalizeWP.
As part of their ongoing commitment to the WordPress community, respected digital technical agency Filter have published an update to their PersonalizeWP plugin.
Since launching in 2020, the freely accessible plugin now has 14 rules that can be used to easily apply personalisation to any WordPress website.
Users can apply a range of conditional rules to show or hide content blocks within the Gutenberg editor, in order to implement a more targeted approach.
The newest update features 5 new rules, users can show or hide content blocks based on:
You can download the newest version of the WP-DXP plugin for free, by going to the official WordPress plugin page. You will also find simple instructions for installation.
Our passion for the WordPress community drives us to keep improving our WP-DXP plugin and our latest update will provide even more useful functions for WordPress users.
CTO, Filter
To find out more information on our plugin, make sure to visit our PersonalizeWP page or you can go directly to the official WordPress plugin page and you will find instructions for installation.
You can hear more from Paul Halfpenny, our CTO, by connecting with him on LinkedIn or you can even meet with him in person at this years WordCamp US – more details can be found here.
Paul gave an informative lightning talk on the plugin at WordCamp 2022 back in July, you can watch the full video here.
If you’d like to hear more from the Filter team, you can sign up to our newsletter or follow our company page on LinkedIn.
CTO & Founder
Having worked in agencies since he left university, Paul drives both the technical output at Filter, as well as being responsible for planning. His key strengths are quickly understanding client briefs and being able to communicate complex solutions in a clear and simple manner.
Talks I’m Most Looking Forward to at WordCamp Europe 2026
Four sessions at WCEU 2026 that every marketer and agency owner should have on their radar. In a few weeks, some of the Filter team will be heading to Kraków, Poland for WordCamp Europe 2026. It’s the largest WordPress conference in the world, 3,000+ attendees, 49 sessions and workshops, speakers from six continents. This year’s...
