WordPress Development


Transforming visions into dynamic WordPress realities: your online journey, expertly crafted and launched

Improve Business Outcomes With WordPress

Filter is a trusted agency specialising in WordPress website design and development. We’ll assist you in managing all aspects of your web project, from design and UX, to building a strong web foundation that can scale as you grow.
Discover how we’ve aided many organisations in achieving their goals by creating fast, reliable, and secure publishing platforms on the world’s top CMS.

Web Strategy

Our innovative Website Growth Strategy service is designed to assist B2B organisations. By user research and audience analysis, our strategy experts create customised plans to enhance website traffic and boost conversion rates.

If you’re uncertain about defining your precise business objectives, we’re on hand to share our knowledge. We can assist in steering you toward the most impactful strategy. Here are a few typical objectives to illustrate:

  • Upgrading CMS
  • Enhancing UX and Design
  • Boosting sales leads and revenue
  • Elevating customer engagement
  • Simplifying customer experience
  • Enhancing customer data
  • Expanding internationally

UX & UI Design

Good digital projects hinge on User Experience (UX). It directly affects how users connect with a product. A seamless, easy-to-use UX boosts satisfaction, keeps users around, and generates positive word-of-mouth. That’s why we emphasise the UX process – when done well, it shifts businesses from just talking to customers to actually listening and meeting their needs.

We offer a comprehensive suite of UX and UI Design (User Interface Design) services to ensure your website or app is perfected customised to the needs of your audience. Services include:

  • Discovery & UX research
  • Analytics & heatmaps
  • Competitor analysis
  • User persona definition
  • User journey mapping
  • Wireframing
  • User Acceptance Testing
  • Prototyping
  • Content UX
  • UI design
  • Animation and interaction design

eCommerce WordPress

Integrated seamlessly with WordPress, WooCommerce stands out as a superb eCommerce solution due to its user-friendly nature, versatility, and powerful features. it offers intuitive setup and customisation and range of extensions, to suit any eCommerce model.
WooCommerce also provides a secure and reliable payment gateway, instilling customer trust. Whether you’re a small business or a growing enterprise, WooCommerce’s scalability and adaptable structure make it an excellent choice, enabling highly dynamic online stores while simplifying the complexities of eCommerce.

How Homeprotect migrated to a custom WordPress solution

We worked with the Homeprotect team to migrate their existing website to WordPress, to utilise a custom solution. Our team fast-tracked the building process to just 5 weeks and the company have already seen great results, increasing their conversion rate by 25%.

Custom WordPress Development

Custom WordPress development lets you design a website that’s unique to your brand. Unlike using pre-made themes, a custom WordPress site gives you full control over how it looks, including colors, layout, and fonts. This ensures a consistent and professional appearance that sets you apart from competitors. Other benefits of Custom WordPress development include:

  • Scalability and Flexibility
  • Optimised Performance
  • Enhanced Security
  • Unique Functionality
  • Reduced Code Bloat
  • Full IP Ownership and Control

Continuous Improvement

Filter employs a Continuous Improvement (CI) method, alongside Conversion Rate Optimisation (CRO) to enhance our client websites post launch.

We meticulously analyse user behavior, identifying pain points and areas for improvement. Through A/B testing and data-driven insights, we fine-tunes website elements to encourage desired actions, such as purchases or sign-ups. By optimising user experience, we not only increase conversions but also boost client revenue and ROI.

Filter’s adaptive approach ensures our CI efforts remain effective as user trends evolve. Through continuous analysis and experimentation, we provide clients with a competitive edge, lowering acquisition costs, and tailored marketing campaigns.

WordPress Support & Maintenance

We offer a comprehensive WordPress support and maintenance service for all the sites that we develop. This includes maintaining the latest WordPress core version and updating plugins to ensure optimal functionality and security. With a Service Level Agreement in place, you can promptly notify our Support team about urgent requests, knowing you will receive a swift response.

The support team handles WordPress hosting environment setup and management, providing a seamless and reliable online presence. This commitment ensures that all our clients’ websites remain up-to-date, secure, and high-performing, granting you peace of mind and allowing you to focus on your core business activities.

Recent WordPress Clients

Fostering EDI Through Effective Web Solutions With Empower Up
client stories

Fostering EDI Through Effective Web Solutions With Empower Up

Future-Proof Solutions: Replatforming The Inside Out Community
client stories

Future-Proof Solutions: Replatforming The Inside Out Community

Transforming Content Management: Tomorrow’s Guides Embraces Decoupled Tech
client stories

Transforming Content Management: Tomorrow’s Guides Embraces Decoupled Tech

client stories

New Practise Page Templates Tailor Made For Medivet

Delivering Accessible Websites for SO/ Hotels
client stories

Delivering Accessible Websites for SO/ Hotels

Migrating To WordPress: New Website Launch For Homeprotect
client stories

Migrating To WordPress: New Website Launch For Homeprotect

Frequently Asked Questions

WordPress is favorable for SEO due to its search engine-friendly structure. It generates clean and efficient code, aiding search engines in indexing content swiftly. Its user-friendly interface encourages the creation of SEO-friendly content, like meta tags and descriptions. Moreover, the availability of numerous SEO plugins, like Yoast SEO, empowers businesses to optimise individual pages easily.

Additionally, WordPress’s responsive design and mobile-friendly themes enhance site performance across devices, a crucial factor in SEO ranking. Its regular updates also ensure security and better SEO practices. These attributes collectively make WordPress a solid choice for boosting your website’s search engine visibility.
Gutenberg is the modern block editor introduced in WordPress 5.0. It revolutionises content creation by using blocks—individual components—for text, images, multimedia, and more. This visual approach simplifies layout and design, enabling users to build dynamic and engaging web pages without needing extensive technical skills.
Yes – Customising the WordPress backend structure is achievable either through custom code or plugins designed to offer extra functionality. If your site has an unusual set of content, WordPress is the ideal platform on which to build your infrastructure. Custom Post Types and Custom Taxonomies can be combined to cater for almost any business model.

It’s also possible personalise the dashboard layout, add custom widgets, change colors, and even incorporate branding elements, tailoring the admin interface to match specific preferences and branding requirements.
We have an internal UX and UI Design team. This allow us to take web projects from concept all the way through to development, launch and support. 80%+ of our sites are designed by the in-house design team.
We currently work with a Time & Materials costing model, matching design, development and project management resources to the project scope. To provide an accurate cost estimate on a website project, it’s crucial we fully understand the requirements in fine detail. To do this, Filter always runs a Discovery phase at a fixed fee. The Discovery is designed to surface all the requirements, including user journeys, functional and non-functional specification. At the same time we produce wireframes and UI designs. The resulting output is a definition document with your full scope and a set of hi-fidelity designs, to which we can apply an accurate cost estimate for the build. It’s best to think of this process as developing architects blueprints before building a house.
Filter are WordPress and App development specialist, as such our technology skills can be applied to almost any industry. We often find that transferring tech knowledge from one industry to another gives our clients a competitive advantage. However, we do have more experience in some industries than others, these include:
Yes. We prefer engaging with clients right from concept to launch. This involves us leading the initial discovery, creating UX wireframes, prototypes, and high-fidelity UI designs before development. However, Filter is open-minded and respects design partners. We’ve achieved success partnering with in-house UX, design teams, and creative agencies. While we’re open to collaboration, professionalism is essential to maintain uncompromised quality.
Transformational work comes from collaboration

Interested in working with us? We’d love to hear from you.

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