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AI & Innovation

Updates on our AI-powered tools and plugins, practical guides on optimising content for AI search, generative engine optimisation and agentic commerce, plus how we are integrating AI with WordPress and helping businesses stay ahead

AI & Innovation

How We Connected WordPress to AI Using the Abilities API and MCP

Our open-source Filter Abilities plugin uses the new WordPress Abilities API to give AI assistants direct access to your site. This unlocks conversational commands to manage content, audit SEO, and analyze visitor data, transforming how you interact with your digital platform.

Paul Halfpenny Paul Halfpenny
Check Grammar feature on the Filter AI plugin
AI & Innovation

Filter AI 1.5: AI-Powered Summaries, Grammar Checking, and More Control Over Your Content

Filter AI 1.5 introduces a new Summary block for AI-optimised content, intelligent grammar checking, and gives you more choice when generating titles and rewriting text. This release focuses on giving you more control and helping you create content that performs well with both human readers and AI-powered search engines. We’ve continued to build on user...

Paul Halfpenny Paul Halfpenny
WooCommerce product recommendations displayed on a computer screen. Three drink containers are highlighted.
AI & Innovation

Why WooCommerce is Your Gateway to the Future of AI-Powered Shopping

WooCommerce offers a flexible entry into AI-powered "agentic commerce," where AI agents assist customers. WooCommerce's open architecture and protocols like ACP and MCP allow integration without platform migration. Optimising product data for AI discoverability is key. We help businesses prepare their WooCommerce stores for this future.

Joy Clarkwin Joy Clarke
WP Engine Presentation
AI & Innovation

The Speed Paradox: Rethinking Agency Value in an AI-Native World

The agencies that survive won't be the ones with the most AI tools. They'll be the ones who work out what humans should actually be doing when AI handles the execution.

Oliver Morrison Oliver Morrison
Two screens depict search results. One shows local furniture stores on a map and in a list. The other displays a general search results page.
AI & Innovation

How to Optimise Your Content for AI Search: A Practical Guide

AI-powered search demands content structured for easy processing. Use clear titles, schema, lists, and Q&A formats. Write precisely, focusing on intent and context. Avoid text walls and hidden content. Filter AI tools help optimise alt text and FAQ schema. We help businesses get found.

Paul Halfpenny Paul Halfpenny
Laptop screen displaying a webpage titled "Frequently Asked Questions" with a chatbot icon overlayed.
AI & Innovation

Filter AI 1.4: Generate SEO-Ready FAQs and Choose Your AI Provider

Filter AI 1.4 empowers users with AI-driven FAQ generation for SEO and flexible AI provider selection. We provide tools to create better content, optimise search performance, and tailor AI usage to specific workflows. Download today and create smarter content engineered for growth.

Joy Clarkwin Joy Clarke
A user interface displaying an image generator tool with options to upload images, featuring a preview area and thumbnails of coffee cups and illustrations. The design emphasizes accessibility and user engagement.
AI & Innovation

Filter AI Introduces Custom Images, Smarter ALT Text and More

Filter AI now makes it easier than ever to create on-brand visuals, boost accessibility and streamline your content creation workflow.

Joy Clarkwin Joy Clarke
The image shows a software interface for generating SEO titles, featuring options for title selection and a progress screen titled "Generating Title."
AI & Innovation

Introducing Filter AI Version 1.2: Smarter SEO, ALT Text and Brand Control

This update brings smarter automation, better SEO tools and more control over your content, discover everything new in Filter AI version 1.2.

Paul Halfpenny Paul Halfpenny
A webpage displays a recommendation for fitness smartwatches compatible with Android. Three models are shown: Garmin Venu 3, Amazfit Cheetah R, and Garmin Venu 3 Plus. Each watch is highlighted with its features and availability status. A "Recommended" badge appears at the top.
AI & Innovation

Why Brands Must Prioritise GEO in an AI-Driven Shopping Landscape

As AI reshapes how consumers shop, from search to seamless recommendations, brands must pivot to Generative Engine Optimisation (GEO) or risk disappearing from the digital shelf.

Paul Halfpenny Paul Halfpenny
An interface screen displays options for rewriting, expanding, condensing, summarizing, and changing the tone of text. The highlighted section shows "rewrite." A hand cursor hovers over the drop-down menu. The background is a gradient of light green to blue.
AI & Innovation

Introducing Filter AI: Our Free WordPress Plugin for AI-Powered Content Creation

Say hello to Filter AI - our powerful (and free!) WordPress plugin that puts the full potential of AI content creation right at your fingertips.

Paul Halfpenny Paul Halfpenny
A browser window displaying the HP Elite Admin Assistant setup page, centered text describing setup instructions with a small, stylized icon of a person at the top. The background is blue, and there are two buttons visible at the bottom for further actions.
AI & Innovation

Your New WordPress Block Editor AI Assistant

OpenAI has recently launched the GPT store which helps users to find popular custom versions of ChatGPT. In this article, we’re exploring how this could help WordPress admins to build innovative and dynamic websites.

Paul Halfpenny Paul Halfpenny
A person types on a laptop keyboard with digital graphics of a brain surrounded by message bubbles. The word "ChatGPT" is displayed at the top, suggesting interaction with an AI.
AI & Innovation

What Is ChatGPT & Why Is Everyone Talking About It?

ChatGPT has set the internet ablaze over the last few weeks and has been mentioned all over the internet due to its revolutionary approach to AI and its quick popularity. There’s a good reason that you’ve been seeing ChatGPT all over the worldwide web lately. After launching in November, this new tool from OpenAI accumulated...

Joy Clarkwin Joy Clarke

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