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Headless WordPress

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Decoupled architecture for performance, flexibility and scale

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What We Offer

At Filter, we help businesses unlock the full potential of WordPress through headless development. By separating the front end from the CMS, we deliver faster websites, improved developer workflows and greater control over how and where content is published.

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Why use Headless?

Headless sites are built for speed and resilience. By decoupling content from presentation, we can optimise the front end without compromise. This means faster load times, better Core Web Vitals and infrastructure that’s easier to scale globally. WordPress is a great fit to allow you to manage content for headless sites.

WordPress as a Content API

We configure WordPress to act purely as a content backend, using the REST API or GraphQL to deliver structured content wherever you need it. This enables fast, dynamic front ends and seamless integration with other platforms, tools, and services. Even better, it’s still the WordPress you already know how to use.

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Front-End Frameworks

Our team builds fast, dynamic user interfaces using frameworks such as Next.js, Vue or Gatsby – chosen based on your goals and existing tech stack. We have experience delivering large-scale sites and applications using API-first architectures, ensuring everything functions reliably, efficiently, and as expected.

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Ready to rethink your architecture?

Get in touch to discuss how Filter can help you deliver faster, more flexible digital experiences using WordPress as a decoupled content platform.

Separate front-end and back-end for speed, flexibility, and control.
Use REST or GraphQL to push WordPress content to any platform.
Built using frameworks like Next.js or Gatsby for performance and interactivity.
Improve Core Web Vitals and scale across regions and devices.
Deliver WordPress content to websites, apps, and other digital touchpoints.
Cross platform apps that use WordPress as a content repository.
Define clear content models and workflows for easier management.

Get in Touch

We’d love to hear about your WordPress project.

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Flexible Cross-Channel Publishing

With headless, your WordPress content isn’t limited to one website. We enable you to distribute content to web apps, mobile apps, digital signage, and other channels – all from a single publishing source – creating a truly multi-platform content strategy. This enables faster publishing cycles, better consistency across channels, and streamlined content management.

WordPress-Powered Mobile Apps

We also build cross-platform mobile applications that use WordPress as the content source – delivering consistent, structured content across iOS and Android platforms. By using a headless approach, we separate the content from the app code, allowing editorial teams to update app content in real time without developer input.

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Structured Content & Custom Workflows

We work with you to define structured content models that support your publishing needs. Whether you’re managing a blog, product catalogue or media library, we ensure your content is easy to create, manage and that where you need a custom workflow for signoff and approval, we put this in place for you.

Frequently Asked Questions

A headless WordPress site separates content management (the WordPress admin) from the front-end display (built with a modern JS framework), allowing more flexibility and speed.
Headless architecture improves performance, enables custom front-end development, and allows content to be published across multiple channels beyond a single website.
No. You still use the familiar WordPress admin and editor – your content just powers a different front end.
We work with frameworks like Next.js, Vue, Gatsby, and others – chosen based on your technical needs and goals.
Not always. We’ll help assess whether your project would benefit from a headless setup or if traditional WordPress is more appropriate.
Yes, but with some limitations. Plugins that rely on front-end output may not work as expected. We help evaluate which plugins are compatible or suggest alternatives.
Typically, yes. Decoupling allows for performance-focused front ends, faster page loads and improved Core Web Vitals scores.
We build headless sites with SEO in mind, using server-side rendering or static generation to ensure content is crawlable and metadata is properly structured.
Yes. A major advantage of headless is the ability to deliver your content to websites, apps, and other digital platforms from a single CMS.
We’ll begin with a technical discovery phase to assess your needs, then move into content modelling, API configuration, front-end development and deployment planning.

Interested in working with us?

Get in touch