Closing the Gap: Womenomics in Action

27 July 2023 2 mins read

In this article, we examine the issue of gender imbalance within project management roles and explore the interesting principles of womenomics

A group of four people in a modern office having a discussion. A woman stands and gestures assertively at a table while three others sit attentively, engaging with her.

In the ever-evolving world of project management, women are significantly underrepresented. Shockingly, recent statistics from the Project Management Institute (PMI) reveal that only 20-30% of project managers are women. We found this statistic to be especially surprising, as the Filter project management team is 100% female.

This gender disparity not only highlights the need for transformative action within the project management space but also underscores the potential of womenomics – a concept focused on harnessing the power of women to drive growth and foster gender equality.

We want to explore the reasons why women may not be utilised in a project management role and discuss how you can implement key womenomics principles in your workplace, to combat any gender imbalances.

A man and woman in business attire discuss documents at a wood table in an office. The man points to a page while the woman listens attentively. A laptop, notebook, and glass of water are nearby.

Why should we care about gender equality?

Aside from the obvious reasons, there are many benefits to improving diversity and inclusivity in your business.

Gender equality fosters a more inclusive work environment, which has been proven to enhance creativity, innovation and team problem-solving capabilities.

By creating equal opportunities, businesses can access a much larger talent pool, attracting skilled individuals no matter their gender.

Embracing gender equality can lead to higher employee engagement, job satisfaction, boost productivity and reduce staff turnover rates. It also reinforces your corporate responsibility and compliance with workplace regulations.

You will be actively contributing to a fair and equal society, encouraging sustainable growth and making a positive impact in the long run.

A testimonial quote from Emma Robinson, Project Manager at Filter, highlights empowerment and progress through a supportive, collaborative work environment with inspiring female colleagues.

What is womenomics?

Womenomics is an economic concept focusing on the role of women in driving economic growth and promoting gender equality.

The term was introduced back in 1999 by Japanese economist, Kathy Matsui, and gained popularity as a strategy to address Japan’s declining workforce and an aging population.

Womenomics highlights the potential economic benefits of empowering women in the workplace and eliminating gender disparities.

The concept has gained international recognition, with countries around the world adopting policies and initiatives to promote gender equality and harness the economic potential of women. By leveraging women’s talents and contributions, womenomics aims to create more inclusive and prosperous societies.

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Key Principles of Womenomics

Womenomics is made up of five key principles:

1. Increasing female workforce participation: Encouraging more women to enter and remain in the workforce through measures such as flexible work arrangements, affordable childcare and parental leave policies.

2. Closing the gender pay gap: Promoting equal pay for equal work, ensuring that women receive fair compensation.

3. Advancing women’s leadership and career advancement: Breaking down barriers that hinder women’s career progression and promoting diversity in senior management and board positions.

4. Enhancing women’s access to education and skills development: Investing in quality education, promoting STEM (science, technology, engineering & mathematics) education and providing training programs that enable women to acquire the skills needed for high-demand industries.

5. Supporting women entrepreneurs and business owners: Facilitating access to capital, networks and business support services to promote women’s entrepreneurship and foster economic growth.

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What are the barriers for women in Project Management?

According to the Talent Gap Report produced by PMI, the gender gap in project management is ‘universal’ and ‘Male project professionals outnumber females in every region worldwide’.

In order to close the gender gap in project management, we need to examine the barriers women are facing within the space, which are:

  • Gender bias & stereotypes
  • Lack of training and development
  • Unconscious bias in recruitment
  • Work-life balance challenges
  • Lack of role models or mentors
  • Limited networking opportunities
  • Discrimination and harassment
  • Lack of recognition
  • Male-dominated culture

How can we combat those barriers?

Promoting gender diversity and fostering an inclusive culture are crucial steps for progress.

To empower women and embrace womenomics principles, businesses can:

  • Foster equal opportunities for development and growth.
  • Embrace flexible work arrangements to enhance work-life balance.
  • Cultivate mentorship and sponsorship programs for aspiring women.
  • Champion transparency in pay practices to tackle pay gaps.
  • Introduce comprehensive training and development initiatives.

Together, these measures pave the way for a more equitable and diverse workplace, where women can thrive and contribute to organisational success.

Two women smiling and standing side by side, wearing lanyards and name tags. One wears glasses and a pink shirt with printed text, while the other wears a patterned top. They appear to be at an indoor event or conference.

There is no shortage of statistics and reports that indicate that inclusion of women on boards and in leadership roles improves an organizations’ bottom line.

Naomi Caietti

The Glass Breakers

Summary

Overall, both womenomics and improved gender diversity produce a variety of benefits for businesses. Embracing womenomics principles and promoting gender diversity within the workforce lead to enhanced creativity, innovation, and problem-solving abilities. A diverse team brings unique perspectives and experiences, contributing to more comprehensive and well-rounded decision-making processes.

If you’d like to read more about women’s experience within project management there are lots of great resources available online but we’d like to highlight this collection of interviews conducted by Knowledge Train, which we found quite inspiring.

Gender equality is definitely an issue of extreme importance and we’re intrigued to learn more about womenomics and how we can implement more initiatives and principles to continually improve our working culture and move towards closing gender gaps.

If you’d like to read more about our team, or check out our latest job vacancies, make sure to head over to our Careers page.

Rachel Berry
Rachel Berry

Client Services Director

Approachable and down to earth, Rachel has a history of building strong, trusted client relationships. She’s experienced in delivering digital solutions across a range of technologies and channels. Results-focused, she believes in always doing the right thing for your business.

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