Following on from Filter earning a prestigious Gold at the 2024 BIMA Awards for PersonalizeWP last year, we are delighted to have been awarded the Digital Experience: Platform/Tech Partner of the Year Award (Bronze) at the 2025 Drum Awards for our work in developing PersonalizeWP and our new Filter AI plugins, contributing to the WordPress community.
The award was presented at The Drum Awards Festival 2025 ceremony, held at The Drum Labs in Shoreditch, London, recognising excellence in innovation, creativity and impact across the digital industry.
Filter’s Bronze Award recognises our commitment to delivering exceptional digital experiences rooted in WordPress technology. Our entry showcased a year of significant achievements, including successful websites for clients across diverse sectors, from Children with Cancer UK and JD Wetherspoon to 123Dentist and Trane UK.
Central to our submission were our two innovative WordPress plugins, PersonalizeWP and Filter AI, both developed in-house and released as free, open-source tools for the entire WordPress community. PersonalizeWP brings advanced personalisation to WordPress without requiring code, whilst Filter AI streamlines content creation through intelligent automation and SEO optimisation.
The judges recognised Filter’s ability to deliver tangible business results. Our work with Children with Cancer UK increased online giving through streamlined donation flows, whilst 123Dentist saw improved lead capture and appointment conversions. Community-focused clients such as Inside Out Community and Fundraising Everywhere achieved increased membership signups through tailored content structures enhanced by PersonalizeWP insights.
What sets Filter apart is our ability to combine deep technical expertise with a genuine partnership approach. We don’t simply build websites; we enable long-term business growth through technology, strategy and collaboration.
This Bronze Award follows our BIMA Gold win in 2024 for PersonalizeWP and reinforces Filter’s position as a leading force in WordPress-powered digital experiences. We’d like to thank The Drum for this recognition, and congratulate all the winners and nominees at this year’s awards.
CEO & Founder
An experienced business and digital leader, Olly has an extensive track record of working to develop businesses through smart strategic thinking. With a strong reputation for providing outstanding solutions, he’s an advocate for exacting standards and focusing on performance outcomes.
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